Search engine marketing (SEM) is one of the best and least expensive forms of marketing your business to date. With SEM, you can control your budget, when your ads appear, and your ad copy. You can also choose where your ads appear, such as only in Google’s Search Network and/or in Google’s Display Network.
At the same time, since you do have so much control, you also have a lot responsibility. You need to do keyword research for which keywords will trigger your ads, which is a major extension of site’s keywords. There’s also writing the ad copy, tracking your ad performance, tracking conversions, and the constant adjusting of your budget. Who wants to be bothered with that?
We do! Our resident optimizer is Adwords Certified with a specialization in the Search Networks. We know what it takes to get your ad seen and clicked on and how to maximize conversions for your best ROI. Just let us take over so you can focus on what you do best: your business.
Even though our main focus with the Google Adwords program, we will work with Bing Adcenter as well or instead of, if you wish. We have are experienced with Bing Adcenter, so do not fear you will be a Bing guinea pig with our search engine marketing services.